How to measure Monthly Recurring Revenue

The normalized monthly value of every active subscription, regardless of billing period.

MRR = Sum of all active monthly-equivalent subscription revenue

Why it matters: The single most cited SaaS metric. Everything else (ARR, growth rate, NRR, churn) derives from MRR.

11 tools that produce MRR

Side-by-side: how each tool produces this number, what to read before adopting, and where to find the official docs. Saasly does not integrate with these tools — this is a reference so you can pick the right one for your stack.

ToolCategoryHow it produces MRRPricing
StripeBilling platformAutomaticPay-as-you-go (2.
PaddleBilling platformAutomatic5% + $0.
ChargebeeBilling platformAutomaticFree up to $250K ARR; from $599/mo (Performance) for established SaaS.
Lemon SqueezyBilling platformAutomatic5% + $0.
RevenueCatMobile subscriptionSDK / integrationFree up to $2.
AdaptyMobile subscriptionSDK / integrationFree up to $10K MTR; then ~$249/mo for Pro.
ChartMogulSaaS analyticsAutomaticFree up to $10K MRR; then from $129/mo (Launch) to $799+/mo (Volume).
BaremetricsSaaS analyticsAutomaticFrom $129/mo (Metrics) to $429+/mo (Business) — seat and MRR limits.
ProfitWell (Paddle)SaaS analyticsAutomaticMetrics are free; Retain (failed payment recovery) and Price Intelligently are paid add-ons.
MixpanelProduct analyticsManual entryFree up to 1M events/month; from $24/mo (Growth) to enterprise.
Saasly CalculatorManual calculatorManual entryFree forever, no signup.

Per-tool: what to know before you plug it in

Stripe

Automatic

Billing platform

Subscription billing platform with built-in dashboards and SQL analytics (Sigma).

Before you adopt: Dashboard MRR uses Stripe's specific normalization (monthly equivalent of active subs). Annual plans are amortized, one-time charges excluded. Free trials count as $0 MRR until conversion. If you discount, MRR reflects the discounted price — not list.
Pricing: Pay-as-you-go (2.9% + $0.30 per charge). Sigma analytics: free up to 1K charges/mo, then $0.02/charge.
Official docs for MRR Stripe home

Paddle

Automatic

Billing platform

Merchant-of-record billing for SaaS; ProfitWell metrics now bundled.

Before you adopt: Since the ProfitWell acquisition, MRR dashboards live inside Paddle's analytics suite. Multi-currency MRR is reported in your chosen reporting currency at point-in-time FX — historical MRR can shift with exchange rate updates.
Pricing: 5% + $0.50 per transaction (Merchant of Record model — Paddle handles VAT/sales tax globally).
Official docs for MRR Paddle home

Chargebee

Automatic

Billing platform

Subscription billing platform with deep enterprise feature set and analytics module.

Before you adopt: Chargebee's revenue recognition module is separate from MRR analytics — make sure you're reading the operational MRR view (cash-collected basis) vs the deferred revenue view. They tell different stories.
Pricing: Free up to $250K ARR; from $599/mo (Performance) for established SaaS.
Official docs for MRR Chargebee home

Lemon Squeezy

Automatic

Billing platform

Merchant-of-record billing for indie SaaS and digital products with a built-in analytics view.

Before you adopt: MRR view in the dashboard is straightforward but limited — no cohorting, no benchmarking. Good enough for early-stage 'is the number going up?' check, not enough for forecasting.
Pricing: 5% + $0.50 per transaction (also merchant of record).
Official docs for MRR Lemon Squeezy home

RevenueCat

SDK / integration

Mobile subscription

Cross-platform mobile subscription SDK with analytics for iOS, Android, and web in-app purchases.

Before you adopt: Mobile MRR is normalized across App Store, Play Store, and web — RevenueCat handles the cross-platform proration. Refunds within 60 days roll back the MRR. Trial conversions only count after the trial ends.
Pricing: Free up to $2.5K MTR; then 1% of tracked revenue.
Official docs for MRR RevenueCat home

Adapty

SDK / integration

Mobile subscription

Mobile subscription analytics with paywall A/B testing engine.

Before you adopt: MRR breakdown by paywall variant is the unique value — see exactly which paywall test moves MRR. Same App Store / Play Store latency caveats as RevenueCat: refunds and renewals settle 24-72h later than the event timestamp.
Pricing: Free up to $10K MTR; then ~$249/mo for Pro.
Official docs for MRR Adapty home

ChartMogul

Automatic

SaaS analytics

Subscription analytics platform built for funded SaaS with Stripe/Recurly/Chargebee billing.

Before you adopt: ChartMogul's MRR is one of the most trusted in the industry — well-documented normalization rules. Watch for the 'restated MRR' feature: editing historical data restates past months, which can confuse a board that compares decks across quarters.
Pricing: Free up to $10K MRR; then from $129/mo (Launch) to $799+/mo (Volume).
Official docs for MRR ChartMogul home

Baremetrics

Automatic

SaaS analytics

Stripe-native subscription analytics with cancellation surveys and dunning.

Before you adopt: Stripe-only integration is the main limit. If you use Paddle / Chargebee / custom billing, Baremetrics doesn't apply. MRR aligns with Stripe's normalization, so reconcile against Stripe Dashboard before sharing externally.
Pricing: From $129/mo (Metrics) to $429+/mo (Business) — seat and MRR limits.
Official docs for MRR Baremetrics home

ProfitWell (Paddle)

Automatic

SaaS analytics

Free Stripe-connected subscription metrics, now Paddle-owned.

Before you adopt: Free for metrics, no MRR cap. After the Paddle acquisition, the roadmap pull is toward Paddle billing — if you're on Stripe today, the integration still works but expect occasional 'try Paddle' nudges.
Pricing: Metrics are free; Retain (failed payment recovery) and Price Intelligently are paid add-ons.
Official docs for MRR ProfitWell (Paddle) home

Mixpanel

Manual entry

Product analytics

Event-based product analytics for funnels, retention, and cohort analysis.

Before you adopt: Track 'subscription started' / 'subscription cancelled' events with revenue properties, then aggregate. Brittle — easy to drift between what's tracked in Mixpanel and what's billed in Stripe. Use Stripe / Paddle / RevenueCat for authoritative MRR; use Mixpanel for behavioral cohorts behind it.
Pricing: Free up to 1M events/month; from $24/mo (Growth) to enterprise.
Official docs for MRR Mixpanel home

Saasly Calculator

Manual entry

Manual calculator

Manual-entry calculator that computes the core SaaS metrics with Skok-tier classification.

Before you adopt: Enter monthly MRR for the last three months — get trend, growth rate, and benchmark comparison. Useful for monthly board check-ins without an analytics integration.
Pricing: Free forever, no signup.
Official docs for MRR Saasly Calculator home

Already have your numbers? Run the math.

The Saasly Calculator computes MRR (and 15 other SaaS metrics) from manual input — useful when you've pulled the underlying numbers out of one of the tools above and want a quick sanity check with industry benchmark percentiles.

Open the calculator

Other metrics

How to measure Customer Lifetime Value
The total gross profit a single customer is expected to generate over their entire relationship with you.
How to measure Customer Acquisition Cost
The fully-loaded cost of acquiring one paying customer in a given period.
How to measure Customer Churn Rate
The percentage of customers who cancel in a given period. Counts logos, not dollars.
How to measure Net Revenue Retention
How much revenue a cohort of existing customers generates compared to where they started — including expansion, contraction, and churn.
How to measure CAC Payback Period
The number of months of gross profit from a customer required to recover the cost of acquiring them.
How to measure SaaS Quick Ratio
The ratio of revenue gained (new + expansion) to revenue lost (churn + contraction) in a period.
How to measure Magic Number
Annualized net-new ARR generated for each dollar of the prior quarter's sales & marketing spend.
How to measure Gross Margin
The percentage of revenue left after the direct cost of delivering the service (hosting, support, payment fees, third-party APIs).
How to measure Trial-to-Paid Conversion
The percentage of users who start a trial and become paying customers.
How to measure Net Promoter Score
A survey-based score from the 0–10 'how likely are you to recommend us?' question, taking promoters (9–10) minus detractors (0–6).
How to measure DAU/MAU Ratio
The share of monthly active users who use the product on a given day — the standard 'stickiness' measure.