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Benchmarks / Healthcare SaaS / scale

What's a good LTV:CAC Ratio for Healthcare SaaS at scale stage ($10M+ ARR)?

Higher is betterIndustry consensus 2025
Percentiles (Healthcare SaaS, scale stage)
P25
3
Bottom quartile
P50 (median)
4.5
Median performer
P75
7
Top quartile

Extreme stickiness plus high ACV gives scale Healthcare SaaS best-in-class LTV:CAC.

How LTV:CAC Ratio is calculated

LTV:CAC Ratio = LTV ÷ CAC

Customer lifetime value divided by customer acquisition cost. Tells you whether the unit economics are sustainable.

How to read this benchmark

If your LTV:CAC Ratio for Healthcare SaaS at scale stage ($10M+ ARR) sits above 7, you're in the top quartile — consider whether you're under-investing in growth.

Around the median (4.5) is normal performance. Below P25 (3) signals a real problem in growth or retention that should be addressed before scaling.

Same metric at other stages
early stage ($0–$1M ARR)P50: 2.2growth stage ($1M–$10M ARR)P50: 3.2
Other benchmarks for Healthcare SaaS, scale stage
  • Customer Churn (monthly)P50: 1.5%
  • Gross MarginP50: 74%
  • Net Revenue RetentionP50: 115%
  • Payback PeriodP50: 13 months
  • Revenue Churn (monthly)P50: 1%
  • Trial → Paid ConversionP50: 25%
See how you compare

Saasly's free tools plug in your numbers and tell you which percentile you're in for LTV:CAC Ratio and 15+ other SaaS metrics.

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Frequently asked questions

What's a good LTV:CAC Ratio for Healthcare SaaS at scale stage?

The median LTV:CAC Ratio for Healthcare SaaS at scale stage is 4.5. The 25th percentile sits at 3 and the 75th at 7.

How is LTV:CAC Ratio calculated?

LTV:CAC Ratio = LTV ÷ CAC. Customer lifetime value divided by customer acquisition cost. Tells you whether the unit economics are sustainable.

Where does this benchmark come from?

Sourced from Industry consensus 2025. Extreme stickiness plus high ACV gives scale Healthcare SaaS best-in-class LTV:CAC.

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